Shoe Dog: A Memoir by the Creator of NIKE

“ Let everyone else call your idea crazy… just keep going. Don’t stop. Don’t even think about stopping until you get there, and don’t give much thought to where “there” is. Whatever comes, just don’t stop.” – Phil Knight


Ever wondered how Nike became Nike? It all started with Phil Knight’s Crazy Idea to import shoes from Japan in 1962. In this memoir, Phil Knight guides readers through the rollercoaster beginning of his billion-dollar shoe company. Knight explains the ups and downs of starting a new business and the necessary tools to keep climbing, even in the lowest of lows. He emphasizes the importance of stopping at nothing to reach your dreams and building a powerful team to help you get there.